FWD Insurance collaborate with Chef Chumpol Jangprai to introduce special menu from assam tea leaves, local product from the Lahu Doi Pu Meun Community Development Project
FWD
Insurance collaborate with Chef Chumpol Jangprai to introduce special menu from
assam tea leaves, local product from the Lahu Doi Pu Meun Community Development
Project
FWD Life Insurance Plc ("FWD
Insurance"), led by Ms. Pavarisa Chumvigrant, Chief Branding and
Communications Officer, has partnered with Chef Chumpol Jangprai, a 2-Michelin-star chef and UN-appointed "sustainable food
ambassador", to launch special food and beverage menu featuring Assam
tea leaves as the main ingredient. These menus are part of the Lahu Doi Pu
Meun Community Development Project, consisting of 3 menu
items: Yum Yod Assam Tea and Fried Fish with Herbs, Braised Pork Rice with
Assam Red Tea, and Gyoza Yod Cha Pu Muen, along with 2 beverages, namely White
Tea Peach Lemon Soda and White Tea Mixed Berry Mojito. These menus will be served
at Waan Thai restaurant (Thonglor Soi 9) until June 30, 2023.
The Lahu
Doi Pu Meun Community Development Project in Mae Ai District, Chiang Mai
Province, aims to promote sustainable growth in society, economy, and
environment. FWD Insurance collaborate with the School of Bioresources and
Technology of King Mongkut's University of Technology Thonburi and the
Designated Areas for Sustainable Tourism Administration (DASTA) to enhance the
economy by improving quality and standardization, and by promoting Assam tea
from Doi Pu Muen. This initiative aims to establish a solid foundation for the
community’s sustainable development across society, economy, and environment.
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